‘Im the Blood’ by Boy Deluxe | New Album, ‘Risen’
Today, LA-based dark pop duo Boy Deluxe announce their forthcoming EP, ‘RISEN’ (due November 17), along with its first single + video, ‘Im the Blood’.
The track is described as “a song about embracing personal power,” and on it, the group dive further into exploring their original sound.
The single’s music video was directed by Tim Thompson written by Boy Deluxe’s Hope and True Murra.
‘RISEN’ is a group of songs about transition. Suddenly finding themselves in the midst of chaos and change, the band’s best way of coping with the world around them was by writing and creating.
From the deep pain of personal loss to the daily stress of survival, Boy Deluxe transmutes a year and half of grief into their best work yet. From reflections on an ending relationship (‘All Out’), to commentary on the rampant greed in our society (‘Silver Silver’), to a story of women going to NY to get branded and initiated into a secret cult (‘Cult Status’), and an anthem on personal power (‘Im the Blood’), ‘RISEN’ encompasses the duo’s experience in these unprecedented times.
Headline photo: V Robitaille
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